Email
Performance
Calculator

Understanding how the performance of your triggered emails measures up to industry standards has never been easier.

Bluecore’s Email Performance Calculator is a free, customizable dashboard for triggered email benchmarks and trends based on data from over 332 million emails and 325 eCommerce brands. Simply choose your industry, your average order value and monthly unique visitors to measure your program against the best benchmarks for your business.

Triggered email benchmarks, refreshed quarterly, personalized for your business.
Generate your benchmark now!

Industry

Select your industry

Average Order Value

Select your company's average order value

Monthly Unique Visitors

Select your company's monthly email send volume

delivered

Total number of triggered emails that are sent and successfully delivered to an individual's inbox. For these benchmarks, we'll use a sample of 1,000 delivered triggered emails.

% opens

Total percentage of individuals who have opened a triggered email.

% clicks

Total percentage of unique clicks per 1,000 triggered emails.

% conversions

Total percentage of conversions for every 1,000 delivered triggered emails. With conversions, every brand may set different attribution windows, ranging from days to weeks. Here, we use a 5-day attribution window.

Revenue $

($ RPE)

Total revenue generated for every 1,000 delivered triggered emails. Like conversions, every brand will set different attribution windows, ranging from days to weeks. Here, we use a 5-day attribution window.

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